Digital Printing: A Game Changer in Modern Printing

Printing today is very accessible, but that was not the case a few decades ago, as printing methods back in time did not offer lesser quantities of affordable prints. But as the era of computers started, we also got our hands on a new way of printing called digital printing. This new type of printing made printing services accessible to everyone. So, it’s indeed a game changer in the world of printing. But what is it, and how does it transform the way we used to print? Let’s find out!

What is Digital Printing?

It is one of the modern ways to print on various surfaces including paper, fabrics or other canvas. Now, being modern and digital is enough to link it with computers. So, yes, it is related to the computer, as the design is prepared in a digital format like a PDF and sent to the printing machine. Now, the digital printer, like an inkjet printer, will give you a print without needing any print transfer to a steel plate or rubber stencil.

It has also made printing an affordable and accessible service for those who don’t have a bulk requirement. Basically, with digital printing methods, the requirements can be as low as just a single print.

Understanding Digital Printing Process

There have been multiple innovations like packing the technology in a compact size or making machines capable of large-format printing. But across different types, the digital printing process almost remains the same.

Basically, it involves a digital design which is fed to the digital printer. Now, the printer takes the canvas in, which, in this case, let’s assume, is an A4 size paper sheet. The paper goes into the printer, and the printer starts to drop ink on the paper as the design. In colour printing, the CMYK colours are often used as these four colours allow a range of other colours to overlap.

Once the whole design gets printed on the paper, the paper comes out from the other side. This is a very basic example of digital printing. Still, as the technology changes, the process also slightly changes, like a laser jet printer works a little differently from an inkjet one.

Benefits

Now, let’s have a look at the benefits that a printing process has for an individual or an organisation as well.

Minimum Set-up Cost

If you compare a digital printing setup, be it for printing on paper or other materials like T-shirts, mugs, etc, the setup cost is comparatively very low. While an offset printing setup can cost you hefty to set up, even an individual can afford a digital printing machine.

Affordable to Run

Not only the setup but the running cost of the digital printers is very affordable compared to other printing types like offset printing. The reason is simply that it eliminates the need for any extra stencil, making it affordable to print in lesser quantities.

Faster Printing

It is also fast, and even bigger prints, like exhibition hoardings, take no longer than a few hours to print. This is because digital printing deals with direct printing design on the canvas.

Personalisation at Peak

Now, coming to one of the most important benefits is personalisation. Digital printing allows the personalisation of design per print. For instance, if you want instagram selfie frame pictures, then you can get a different image in each print.

Final Words

Digital printing can be looked at as a point from where printing came into the public domain. Today, if you are able to get a single print on an A4 size sheet, it’s because digital printing has evolved. But we have taken it to new heights at Foamex Hoarding Company. How? Well, we offer you personalised printing solutions at small or large scales that are online. So, have a look at our services for individuals and companies today!